There is no SEO "Golden Ticket", only good practice.in Website Development
There is no golden ticket that will shoot your site to the top of the Google rankings. It's as simple as that. I would proceed with caution if any company or freelancer guarantees SEO success, unless of course they are offering a 6 or 12 month plan.
SEO used to mean putting a few things in place on your site, getting a few links to your site and the rest would fall into place, with no further effort and no further thought.
But since Google updated and refined their ranking algorithm in 2010, that all changed and SEO has become a much more organic process. Google now ranks sites a lot differently, and add weight to the type of links you have to your site, and the quality and relevancy of the content on your site to your industry. So called "black hat" techniques will kill your site and rightly so. Why should a site without decent content go to the top of the rankings ahead of a site that has?
You have to remember that Google is a company like any other, and even massive companies require satisfied customers. Google needs the best and most relevant sites at the top of their search results, otherwise their users will look elsewhere.
Getting ranked well on Google starts with good web development. It is imperative to start with the correct mark-up, metadata, structure and link quality.
At Project 42 Design, we have spent many years building sites that adhere to the strictest coding standards and structure. We have developed processes to help build automatic site-maps, manage metadata, add tags and key words, develop blogs, and integrate your social marketing efforts. In combination with our many years of experience using Google Webmaster Tools such as Google Analytics, we can help you to become more visible in the sea of websites that are available to your future customers.
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